What We're About

The Heart Behind Wear Pawsitive

When our beloved Roony needed a life-saving surgery, we were fortunate to have the resources to bring him back into our lives. But the experience made us realize a heartbreaking truth—only 3% of pets in the U.S. are insured, leaving countless families unable to afford care for their furry companions. With over 89.7 million dogs in the U.S. and a growing need for support, we knew we had to act. WearPawsitive was born from this mission: to combine luxury with purpose. Through our apparel, we donate 15% of our profits to help pets and their owners in need.

Together, we can make a difference and create a world where no pet is left behind. 

Join us in this movement at www.WearPawsitive.com.